Kindest: A Personal Relationship Manager for Happier, More Connected Lives
Project Overview
Kindest is a thoughtfully-designed app that helps users focus on what matters most: their relationships. By organizing important connections and transforming nurturing actions into habits, Kindest empowers people to actively build happier, more fulfilling lives—with privacy, fun, and self-care always at the center.
Project Duration
March 2024 – Present
The Product
Kindest merges simple relationship management with playful, motivating features for real-life impact:
- Add Relationships: Create and keep a visual record of friends, family, colleagues, partners, or anyone important in your life.
- Progress Rings & Streaks: Track your relationship-building actions visually. Turn caring for others (and yourself) into a motivating, rewarding experience.
- Set Actions: Schedule daily, weekly, monthly, yearly, or one-time actions—like calls, hugs, check-ins, or birthdays. Never miss another important moment.
- Reminders: Custom reminders ensure you consistently show up for your people. Actions can be color-coded and icon-personalized for quick recognition.
- Keep Memories: Capture and link special moments, stories, or images to each relationship or action—preserving what matters.
- Self-care Tracker: Don’t forget yourself! Schedule and track self-care like meditation, reflection, or rest.
- Action Templates: Explore inspiration for connecting with different types of relationships—with dozens of actionable prompts.
- Privacy-First: All data remains on-device. No account required, and no sharing—your details stay safe and private.
- Kindest Plus: Start free, upgrade for unlimited relationships and premium features.
The Problem
In a busy world, it’s easy to lose touch with meaningful relationships—or even neglect self-care. Existing solutions are either clinical (CRMs for business contacts), focused only on reminders, or lack the emotional and motivational design needed for real success.
The Opportunity
- Humans thrive on meaningful relationships, but intentional connections require habit, memory, and gentle prompting.
- Most people want to be kinder, more present, and thoughtful with those they love—but need a nudge and a way to track progress.
- Privacy and trust are vital, especially for sensitive relationships or personal notes.
The Goal
Design a joyful, easy-to-use relationship manager that keeps users proactive in their connections—with reminders, memories, gamified motivation, and total privacy.
My Role
Solo product designer and SwiftUI developer—end-to-end concept, research, interface design, logic/feature set, App Store strategy, and support.
Responsibilities
- Crafted a motivating UX: progress rings, streaks, and fun reminders
- Designed a flexible system supporting every kind of connection—from romance to friendship, work, and self-care
- Built visual memories attachment (text/photos) for rich, personalized storytelling
- Developed customizable reminders and action templates for quick setup and inspiration
- Created onboarding, marketing campaigns, and monitored subscriptions and user feedback for ongoing product growth
The Result
- Active Relationship Growth: Users are reminded to stay connected and nurture their important personal relationships.
- Motivation through Gamification: Progress rings and streaks drive positive action, turning relationships into an engaging, rewarding practice.
- Full-spectrum Care: Unique support for both connections with others and self-care means the app helps users thrive holistically.
- Memories Preserved: Moments, photos, and notes can be recalled instantly—strengthening the bond to memories and people.
- Private by Design: Users trust Kindest to keep their hearts and habits secure.
What I Learned
- Motivation and visual progress are key to turning good intentions into lasting habits
- Blending care for others and yourself is both unique and deeply valued
- Keeping data on device (no accounts, no sharing) builds irreplaceable trust with users
- Action inspiration and templates drive early user success and ongoing engagement
Takeaways
- Relationship care should be as easy and fun as habit-tracking or fitness
- Gamification plus privacy = real digital wellbeing for modern users
- Rich, multi-modal memories (images + text) can strengthen bonds over time
- Exceeding user expectations on privacy is just as important as adding new features
Ready to nurture your connections?
Kindest is available now on the App Store.